For several years now, I have shared four floral trends each year, which I identify as being at the heart of the floral industry.
I draw inspiration from magazines, interior design, and fashion designers like Dior and Versace, not to mention influencers on social media. I believe we are greatly influenced by these names and platforms, and we see their impact reflected in materials, colours, shapes and textures.
When exploring or adopting trends, it's important to adapt them to your personal style. Incorporate these trends into your products in a way that feels comfortable for you. You might already be using some of these trends in your own unique way.
When you highlight a trend, be sure to showcase enough products to create a significant impact. Don’t hesitate to display many of the same elements, as this can be very effective.