Over the years I have met many florists from all around the world and I am always surprised when I hear these statements;
“I love doing weddings and don’t have much funeral work, but that’s okay”
“Give me a good funeral order any day, I don’t like the hassle of weddings”
If I am completely honest, as a florist / floral designer, my heart has always been in weddings and events, but I also appreciate that creating funeral flower tributes is an important job that we florists do. At a time when our customers have suffered a loss, we offer understanding, patience and condolences.
From a commercial, business perspective, funeral work can be the making of your business, especially if there are not many weddings and business is slow.
If you are a florist looking to accelerate business growth, an increase in funeral flower orders might be an area that you could consider.
