Su Whale
May 18, 20232 min read
Wedding Cake Flowers
Su Whale offers advice on how to create wedding cake flowers and what to avoid.
Su Whale
May 9, 20232 min read
Coronation Triumph for UK-Grown Flowers
Seasonal, UK-grown flowers and foliage adorned Westminster Abbey for the King's coronation. Su Whale tells all.
Viv Bradford
May 1, 20233 min read
Making Your Wedding Business Work in a Recession
Viv Bradford shares her expertise on how to hang on to those wedding orders in a recession.
Karen Barnes
Apr 28, 20233 min read
Choosing Roses for Weddings
Karen Barnes guides you through the process of sourcing the perfect roses for your wedding work.
Jackie Whittaker
Apr 25, 20232 min read
World Cup Competitors – Design Inspiration
Look forward to a fabulously diverse range of design styles and creative inspiration.
Su Whale
Apr 17, 20232 min read
Spring Wedding? It has to be Freesia.
Reliable and versatile freesia work with every style of wedding and floristry work. Su Whale explains more.
Su Whale
Apr 14, 20232 min read
Coronation? That must mean floral speculation!
We're all hoping that flowers will feature heavily at the Coronation, so Su Whale is enjoying a little speculation about what we may see.
Su Whale
Apr 13, 20233 min read
Basing – Creative Alternatives to Chrysanthemum
Su Whale suggests creative alternatives to costly white chrysanthemums for funeral basing.
Su Whale
Apr 10, 20232 min read
Versatile Campanula
More hardy than they look, Campanula suit every type of home and should be an easy plant to sell. Su Whale explains.
Su Whale
Apr 3, 20232 min read
British Grown: Spring
Su Whale recommends spring flowering shrubs available now from UK growers.
Su Whale
Apr 2, 20232 min read
Vintage Flower Styling for Spring
Su Whale explains how to translate the vintage flower style into retail sales.
Su Whale
Mar 30, 20232 min read
Shop Display Inspiration: Easter Treats
Su Whale shares creative ideas for Easter sales opportunities, making the most of spring-flowering bulbs and plants.
Merel van den Burg
Mar 27, 20232 min read
Floristry Trends 2023: Texture on Texture
Texture is another top trend for floristry in 2023. Learn more from Merel van den Burg from Florismartdirect.
Su Whale
Mar 27, 20232 min read
Flowering Bulbs for Easter
Su Whale shows how spring flowering bulbs can make profitable impulse purchases for Easter gifting.
Jackie Whittaker
Mar 24, 20234 min read
World-Class Workshops at the Interflora World Cup
See internationally acclaimed floral designers in action and take part in their inspirational workshops at the Interflora World Cup.
