Jackie Whittaker
Jul 19, 20233 min read
Website Improvements for the Floristry Trade Club
To make sure that you get everything you want from our wonderful Club community, we’ve treated our website to a bit of a make-over.
Su Whale
Jun 15, 20232 min read
British Flowers Week 26th – 30th June 2023
Su Whale explains how you can take part in British Flowers Week and support local growers.
Merel van den Burg
Jun 6, 20232 min read
Floristry Trends 2023: Strength-Revival-Change
Explore the latest floristry trends as defined by Merel van den Burg from Florismartdirect.
Merel van den Burg
May 3, 20232 min read
Floristry Trends 2023: Colour is Here to Stay - Hot Pink
Merel van den Burg encourages us to embrace colour, as hot pink has its moment in the spotlight.
Su Whale
Mar 30, 20232 min read
Shop Display Inspiration: Easter Treats
Su Whale shares creative ideas for Easter sales opportunities, making the most of spring-flowering bulbs and plants.
Merel van den Burg
Mar 27, 20232 min read
Floristry Trends 2023: Texture on Texture
Texture is another top trend for floristry in 2023. Learn more from Merel van den Burg from Florismartdirect.
Jackie Whittaker
Mar 24, 20234 min read
World-Class Workshops at the Interflora World Cup
See internationally acclaimed floral designers in action and take part in their inspirational workshops at the Interflora World Cup.
Strelitzia
Mar 10, 20232 min read
Strelitzia Mother' Day Collection Recipe Cards
Free Mother's Day bouquet pictures and recipe card from Strelitzia, to use on your website and social media accounts.
Jackie Whittaker
Feb 17, 20232 min read
Interflora Makes Groundbreaking Sustainability Commitment
Buds of Change commits Interflora and its suppliers to a more sustainable future.
Jackie Whittaker
Dec 8, 20221 min read
Interflora World Cup Tickets Now on Sale
A great Christmas present idea for you or a fellow florist - tickets to the amazing Interflora World Cup!
Jackie Whittaker
Nov 30, 20222 min read
Update from the Dutch Trade Fairs
This November’s Dutch trade fairs represented a welcome return to normality, with some great new flowers, products and trends on display.
Two Visual
Nov 30, 20221 min read
Inspirational Christmas Window Displays from Top Retailers
Retailers need to work extra hard to tempt customers into their shops this Christmas, with inspirational and creative window displays.
Caroline Marshall-Foster
Nov 28, 20222 min read
Arend rose growers switch off
Back in October leading Dutch rose grower Arend announced that the rising gas prices were at a height that made it impossible to keep...
Su Whale
Nov 10, 20222 min read
November Gems from UK Growers
Here's the best flowers and foliage still available from UK growers to use in your floristry work.
Two Visual
Nov 1, 20224 min read
Visual Merchandising Focus: LUSH
Learn how LUSH have translated their brand identity into attention-grabbing shop interiors and how you could do the same in your business.