FleuraMetz
5 days ago1 min read
Autumn Favourite: Echeveria
It's not difficult to understand why the cut echeveria is becoming increasingly popular in Europe, especially in Germany, Austria and...
Jackie Whittaker
Oct 243 min read
Make the Most of Christmas Fairs
Taking a stall or stand at a Christmas Fair is a great way to get your festive floral products in front of a wide and diverse audience....
Jonathon Downes
Oct 173 min read
Small Business Saturday - The Tour 2024
Small Business Saturday UK is a grassroots, non-commercial campaign, which highlights small business success.
Karen Barnes
Oct 165 min read
Why November Should Never be a Quiet Month!
For some florists, November can be a very hectic month, for some it’s a preparation and planning month and for quite a few, it’s very quiet.
Karen Barnes
Oct 85 min read
Why it's Important to Keep up with Trends
As a business you need to let your customers/clients know that you are at the top of your game, and by being aware of trends and keeping...
Jonathon Downes
Oct 12 min read
5 Festive Marketing Tips for a Successful Christmas
It won’t be long before your customers' thoughts turn to Christmas.
Jackie Whittaker
Sep 262 min read
Christmas is Just Around the Corner…
And it’s never too early to start planning!
Jodi Clark
Sep 93 min read
Florist guide: How to write product descriptions
You're a florist, not a copywriter and lets face it writing doesn't always come naturally to everyone. In a busy online floral market, a...
Corrine Heck
Aug 293 min read
Top Tips For Participating in Floristry Competitions
Entering a floristry competition can be a great way to showcase your skills and gain recognition in the industry. Here are some tips to...
Jackie Whittaker
Aug 233 min read
8 Ways your Business Can Benefit from Building Local Community Links
In an era where online shopping dominates, bricks & mortar local retailers still have a unique advantage: their community. Building...
Karen Barnes
Aug 215 min read
How to Develop your Local Funeral Flower Business
Over the years I have met many florists from all around the world and I am always surprised when I hear these statements; “I love doing...
Oasis
Aug 153 min read
Shop Displays: Captivating Customers
In the dynamic world of retail, where first impressions are crucial, mastering the art of crafting engaging displays in your store can be...
Karen Barnes
Jul 264 min read
Fashion and Flowers – a Match Made in Heaven
In the vibrant world of floristry, inspiration often springs from unexpected sources. One such source is the world of fashion. Both...
Viv Bradford
Jul 113 min read
The Magic Behind Blogging
Blogging is a powerful marketing tool. Viv Bradford explains
Caroline Marshall-Foster
Jun 284 min read
Resounding Success for First National Florist Day
The UK led the way with the first ever National Florist Day on 8th June.
