Houseplant Styling for Christmas
Su Whale says give your houseplants a Christmas makeover and watch them fly off the shelves!
Su Whale
Nov 18, 20242 min read
Going Green: Glitter & Spray Paint
Glitter & sparkle have always been part & parcel of Christmas but at what cost to the environment? And what, if any, are the alternatives?
Su Whale
Nov 18, 20242 min read
Watch Karen Barnes Bring a Christmas Planted Arrangement to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for...
Karen Barnes
Nov 14, 20241 min read
Watch Karen Barnes Bring a Winter Pick-Up and Go Arrangement to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for...
Karen Barnes
Nov 7, 20241 min read
Watch Karen Barnes Bring a Christmas Swag to Life
Karen Barnes is an expert at identifying and interpreting key seasonal trends and translating them into commercial opportunities for...
Karen Barnes
Oct 24, 20241 min read
Make the Most of Christmas Fairs
Taking a stall or stand at a Christmas Fair is a great way to get your festive floral products in front of a wide and diverse audience....
Jackie Whittaker
Oct 24, 20243 min read
Pre-Order Your Christmas Greens Now: Get Ahead of the Holiday Rush
As the holiday season approaches, so does the magic of Christmas. This is the perfect time to bring the outdoors inside with festive...
Hoek flowers
Oct 24, 20243 min read
Why November Should Never be a Quiet Month!
For some florists, November can be a very hectic month, for some it’s a preparation and planning month and for quite a few, it’s very quiet.
Karen Barnes
Oct 16, 20245 min read
5 Festive Marketing Tips for a Successful Christmas
It won’t be long before your customers' thoughts turn to Christmas.
Jonathon Downes
Oct 1, 20242 min read
Getting Your Winter Greens
Look beyond holly, spruce and pine to more unusual evergreens for Christmas displays. Su Whale shares her top picks from UK growers.
Su Whale
Jan 1, 20242 min read
Preparing Your Business for Winter
Based on current long-range data, UK Winter 2023-24 is likely to be generally drier and colder compared to previous winters.
Croner
Jan 1, 20244 min read
Christmas Tips from the Experts
Top tips from your fellow florists to make your Christmas trading a success
Jackie Whittaker
Jan 1, 20245 min read
Planning for a Successful Christmas
Make Christmas a successful and fun seasonal peak with Karen Barnes' top tips for planning and preparation.
Karen Barnes
Jan 1, 20243 min read
How to Celebrate Advent
Create an advent event in your shop to generate some sales before Christmas kicks in. Su Whale provides some design inspiration.
Su Whale
Jan 1, 20242 min read
Christmas 'Thank You' Social Media Assets from eflora
An easy way to say "Thank You" to your Christmas customers with these free, downloadable social media images, created by the team at...
Jodi Clark
Dec 19, 20231 min read
