Caroline Marshall-Foster
Oct 23, 20212 min read
UK based Green & Bloom take on Dutch rivals
Two of Covent Garden Market’s leading cut-flowers and plants wholesalers have merged to create Green & Bloom, a one-stop shop for...
Jackie Whittaker
Oct 21, 20212 min read
Autumn plants
A wonderful opportunity to create a seasonal themed shop display to celebrate this atmospheric time of year and plants are perfect for this.
Caroline Marshall-Foster
Oct 8, 20212 min read
Houseplant Hideout hits Shoreditch
It was one of the coolest projects The Florist Magazine has seen this year … another fabulous installation from the people at Flower...
Jackie Whittaker
Oct 7, 20211 min read
Autumn Shop Display: Oh Gourd!
Make the most of pumpkin season by creating eye-catching shop displays using squashes and gourds.
Jackie Whittaker
Sep 30, 20211 min read
Floristry Apprenticeships: How are they funded?
How are Floristry Apprenticeships funded?
Jackie Whittaker
Sep 30, 20211 min read
Floristry Apprenticeships: An overview
An apprenticeship is a full-time, employed job with accompanying training and assessment; you earn while you learn.
Karen Barnes
Sep 30, 20213 min read
Competition Floristry: How to become a successful competitor
Taking part in floristry competitions is incredible and results in so many positive learnings, opportunities and friendships.
Caroline Marshall-Foster
Sep 28, 20217 min read
WHAT PRICE FLOWERS!!!! WHY SO EXPENSIVE? WHAT CAN YOU DO?
We first published our What Price Flowers feature back in March ’21. Since then, things haven’t got better .....
Caroline Marshall-Foster
Sep 28, 20215 min read
10 tips for recruitment and retention
Good staff are like gold dust these days and like any precious metal need to be protected....
Caroline Marshall-Foster
Sep 27, 20215 min read
Why florists need to look in the mirror and face the truth
Why florists need to look in the mirror and face the truth....
Caroline Marshall-Foster
Sep 27, 20213 min read
Staff Shortages...seems to be the same the world over.
Staff shortages ... seems to be the same the world over. So, so many adverts but where have all the florists gone ...
Su Whale
Sep 26, 20211 min read
RHS Chelsea - fun and fascinating facts
Ever wondered how many exhibitors there are at a Chelsea Flower Show or how many glasses of Pimms are drunk? Its all here, and more!
Caroline Marshall-Foster
Sep 26, 20213 min read
Turning a complaint into a positive
We’ve all had it. Your previously fabulous 5* Google rating takes a nosedive because someone clicks the 1* button....
Caroline Marshall-Foster
Sep 25, 20211 min read
INDUSTRY INFOGRAPHICS GO VIRAL
The Good Florist Guide membership team put together an infographic to explain why flowers are so expensive and some varieties not available.
Caroline Marshall-Foster
Sep 25, 20214 min read
So you want to be a florist?
Caroline gives her honest opinion on what it takes to be a florist & some of the things you need to think about before becoming one.