Su Whale
Sep 23, 20221 min read
Tips from the Bench: Woven with Love
Su Whale provides her step by step guide on creating a hand-woven wreath base that's sustainable and ideal for woodland burials.
Jodi Clark
Sep 16, 20222 min read
Unlock your organic opportunity with Search Engine Optimisation (SEO)
Whether you’re an established online florist or just starting out in online sales, understanding SEO gives you the opportunity to make more
Su Whale
Sep 14, 20222 min read
Florists Excel on Master Diploma
Su Whale revels in the high quality skills of students at The Floristry School Sheffield as they complete their Master Diploma
Su Whale
Sep 12, 20222 min read
September from the Artisan Grower
Make the most of UK grown flowers and foliage with Su Whale's pick of the best late season stems.
Su Whale
Aug 23, 20222 min read
Using Colour in Design: Orange
Orange is a colour that can't be ignored, so learn to design with it by following Su Whale's tips.
Su Whale
Aug 17, 20222 min read
Designing with Tropical Flowers
Go tropical this season with our selection of the best five flowers and foliage for that statement summer look.
Su Whale
Aug 11, 20222 min read
Book Review: Floristry Competitions - The Ultimate Guide
Su Whale reviews the definitive guide to floristry competitions, recently updated by author Lynda Owen and reissued.
Su Whale
Jan 16, 20222 min read
Seasonal Foliage: A Hint of Spring
The tentative first buds of spring are starting to show, time to shake off the pine needles and holly berries and embrace the new season.
Su Whale
Jan 11, 20222 min read
Spring Trends 2022 - A Fresh Start
Discover the colour harmonies recommended to create a calming and welcoming home this spring.
Su Whale
Jan 10, 20223 min read
Plants for Bathrooms
Upgrade your bathroom with houseplants to add some cheer, a touch of glamour or even to purify the air. Su Whale explains how.
Su Whale
Jan 7, 20222 min read
Going Green: Bleached Flowers and Foliage
However, commercially bleached flowers and foliage are far from environmentally friendly. Su Whale investigates.
Karen Barnes
Jan 3, 20223 min read
Weddings : The importance of creating trust between you and your client
Expert florist and industry consultant Karen Barnes explains the importance of a professional wedding consultation.
Su Whale
Dec 23, 20211 min read
Let Loose with Scissors: the holly and the ivy
Su Whale explores the garden for reliable evergreens and winter flowers to brighten up the winter days.
Su Whale
Dec 16, 20211 min read
Let Loose with Scissors: Hyacinths
Su Whale looks forward to spring with the flowering of hyacinths, whether forced for Christmas or potted up to flower naturally.
Lisa Harrison
Dec 7, 20214 min read
Marketing Made Easy: Digital Marketing for Florists
Promoting your floral business online will benefit you in the long run. Take some time and get to grips with digital marketing.