Catherine Jane Kirk
Mar 8, 20221 min read
“That’s not what I wanted!” - Managing complaints
Catherine Jane Kirk shares her knowledge and expertise on the art of managing customer complaints...
Lisa Harrison
Mar 7, 20225 min read
Marketing Made Easy: Kerb Appeal and Window Display Advertising
Retailers have just a few seconds to grab the attention of passing customers. Learn how to create kerb appeal and interest in your shop.
Health Assured
Mar 3, 20224 min read
Preventing burnout
Imagine a car, running on empty, drained of fuel, jittering on with no juice left. That’s how burnout feels. Devoid of energy, the state has
Health Assured
Feb 28, 20223 min read
Mental Health at Work
Being aware and able to spot the symptoms of employees who could potentially be suffering from mental health issues is a valuable ability
Lisa Harrison
Feb 22, 20224 min read
Marketing Made Easy: Printed Marketing Materials for Florists
As you prepare for one of your busiest seasons, we discuss how you can use printed marketing materials to promote your business.
Su Whale
Feb 3, 20222 min read
My Working Day: Valentine’s Day Delivery Driver
We often hear from florists about the challenges of Valentine's Day, but what about the deliver drivers? Brett Whale tells all!
Strelitzia
Feb 1, 20221 min read
Keep Track of Your Roses this Valentine's Day
Use a tracker to keep on top of your rose stocks this Valentine's. Amy from Flowers by Nattrass shares her version...
Caroline Marshall-Foster
Jan 31, 20223 min read
The first cut … is the most important!
It may seem tedious but if you don’t cut and condition properly not only could you end up chucking flowers in the bin … total waste of...
Caroline Marshall-Foster
Jan 31, 20222 min read
What kind of Stripper are you?
Grab and pull ‘em, slide them down gently or just rip ‘em off ... truth is how you strip and condition your flowers can make a huge...
Su Whale
Jan 21, 20222 min read
Valentine’s Day with a Difference
Creative plant transformations can provide you with some profitable pick up and go gifts for Valentine’s Day
Lisa Harrison
Jan 18, 20224 min read
Marketing Made Easy: Networking for Florists
Could 2022 be the year you discover the art of business networking? We explain how expanding your network can boost your business.
Su Whale
Jan 17, 20222 min read
Valentine’s Day: It Doesn’t Have to be Red Roses…
WIth uncertain rose pricing and availability, it may be time to explore alternatives to the traditional red rose. Su Whale explores.
Caroline Marshall-Foster
Jan 16, 20222 min read
Peak Perfect Production
Getting through Valentine's when everything is crammed into a few short hours is all about the three P's Planning, Planning & more Planning
Caroline Marshall-Foster
Jan 16, 20225 min read
Managing the Margin ... and other important pricing things!
And other important pricing things!
Your GROSS PROFIT MARGIN (GP/GM) is probably one of the most important things to think .....
Caroline Marshall-Foster
Sep 26, 20213 min read
Turning a complaint into a positive
We’ve all had it. Your previously fabulous 5* Google rating takes a nosedive because someone clicks the 1* button....
